01
Investors run private marketplaces
VC firms, PE firms, and banks give their portfolio companies a private, branded marketplace of trusted vendors, deals, and perks. Proven is the platform that powers 200+ of them.
For B2B vendors selling to venture-backed companies
Get in front of funded startups through the partners they already trust.
Proven publishes your approved offer across 90+ VC portfolio marketplaces for 12 months, shows you the engagement data we can identify, and uses verified customer overlap to pursue invitations into 100+ more marketplaces run by VC firms, PE firms, and banks — including some of the world's largest banks. Your offer is your profile plus an exclusive deal for portfolio companies — and every founder who claims it is a redemption you can see and follow up.
90+Guaranteed VC marketplaces
12Months live
Two-layer distribution
Approval required
100+ more VC, PE & bank marketplaces — by invitationAdditional reach advocated through verified overlapVendor Insights
Campaign activity
Views6,746
Clicks19,685
Leads24
Identified activityCSV export
BBrightformViewed offer
CCanvaslyConfirmed redemption
NNovoraBooked meeting
SStructaClicked profile
Illustrative sample data.
View sample reportNew to Proven?
What Proven is, in 30 seconds.
02
Your offer goes inside them
Your listing is your company profile plus an exclusive offer — a discount, credits, or perk for portfolio companies. We publish it across 90+ of those marketplaces, guaranteed, with your logo and your terms.
03
Founders claim it — that's a redemption
A founder browsing their investor's marketplace sees your offer and claims it. That's a redemption: a warm, in-market lead who found you through a partner they already trust.
Start here
Start with a match report.
The smartest first move: find out exactly how much overlap you already have with the portfolios and business-customer networks of the VC firms, PE firms, and banks we work with — before you commit to anything.
Tier 1 — Free quick match
Free · no signup
Paste 5+ customer domains and get an instant, category-level snapshot of which VC, PE, and bank partner portfolios your customers already sit inside.
Tier 2 — Full match report
$100 · fully refundable
Send your full client list and we'll analyse it against the portfolio companies and business-customer networks of the VC firms, PE firms, and banks in our network, then send a complete named-overlap report — exactly which partners already have your customers inside them. It's also how we size your pricing and check fit.
No meaningful overlap? We refund the $100 in full.
Get my full match report — $100Your client list stays private — encrypted, used only for matching, never sold or shared with partners, deleted on request within 7 days. Data protection details.
The network
200+ partners. 65,000+ portfolio companies. All reachable.
The VCs, banks and PE firms who recommend vendors through Proven — and the kinds of companies you'd be in front of. Not a directory. A network of recommendations carried by partners founders already trust.
60%
Of the top-10 largest VC firms use Proven to recommend vendors to their portfolios. Plus a deep bench of seed, Series A and growth-stage funds globally.
NEA
Kleiner Perkins
Khosla
Lightspeed
Redpoint
Norwest
SoftBank
NFX
GV
Greycroft
USV
Madrona
Pantera
Plug and Play
AntlerLondon-based European VC, founded by a Skype co-founder
Balderton
Creandum
Notable Capital
Crosslink
Square Peg
Eight RoadsTop-tier Menlo Park VC, $40B+ AUM, early Facebook, Airbnb & Coinbase
Toyota Ventures
Munich Re Ventures
DCG
Blockchain Cap
Anthemis
SOMV
E14Plus many other VC clients not shown publicly. Full list shared with approved vendors.
Growth + PE
Major private equity firms use Proven to deliver vendor benefits at scale across portfolios in the hundreds — supporting operating teams looking for proven tools and services.
Insight Partners$185B AUM Boston-based
private equity giant
private equity giant
Francisco$45B AUM Boston-based
growth equity firm
growth equity firm
L CattertonGrowth equity behind
SurveyMonkey, Ancestry
SurveyMonkey, Ancestry
Clearlake
Serent
VolitionMajor US & global
Innovation banking divisions at leading US and international banks use Proven to power their startup banking client perks programs.
The largest US bank
by assets
by assets
A global British bank
operating in 60+ countries
operating in 60+ countries
The bank that built Silicon Valley's startup economy
Top-4 US bank,
headquartered in San Francisco
headquartered in San Francisco
Top-15 US commercial bank,
$220B+ in assets
$220B+ in assets
AvidbankA private US-Brazilian bank with $200B+ AUM
Creand65,000+
Portfolio companies in our network — including some of the fastest-growing companies on earth across SaaS, fintech, AI, climate, healthtech, and consumer. We know their domains before PitchBook does, because their VC adds them on day one of funding.
Recognizable names already in our network
A small slice of the 65,000+ companies you could reach — publicly disclosed investments from VCs in our network. We're not claiming these as customers of any individual partner; just showing the kinds of category-defining companies that sit inside our network today.
Stripe
Anthropic
Figma
Databricks
Airbnb
Notion
Coinbase
Snowflake
Mistral
Robinhood
Plaid
Cloudflare
Brex
Ramp
Canva
Rippling
Vercel
Cursor
Perplexity
ElevenLabs
Glean
HashiCorp
Gusto
Twilio
Miro
Calendly
GitLab
Klarna
Affirm
PineconeAll publicly disclosed investments by VCs in our partner network (NEA, Lightspeed, Insight, Khosla, ICONIQ and others). Listing here is not an endorsement by, or affiliation claim with, any specific portfolio company or fund.
Largest tech hubs
In the world covered
Pre-seed → growth
Every funding stage covered
Global
North America, Europe, APAC, LATAM
Domain-verified
Added by their investor at funding
Guaranteed distribution. Honest expectations.
Guaranteed
- Placement in 90+ participating VC marketplaces
- A 12-month placement term
- An approved vendor profile and offer
- Access to the Vendor Insights reporting experience
- Offer and campaign setup support
Why we don't guarantee leads
Distribution isn't a campaign — it's a channel. Proven puts your offer in front of 90+ guaranteed VC marketplaces and the founders inside them, and Vendor Insights shows you who's engaging with your profile. What happens next is up to how you activate it: retarget the companies viewing your offer, run your own campaigns alongside, and treat Proven as the awareness layer that means when a founder is finally ready to buy, they already know exactly who you are.
That's why we don't promise:
- Views, clicks, or offer redemptions
- Leads, meetings, or closed revenue
- Acceptance into paid VC, bank, PE, enterprise, or government marketplaces — those are partner-approved, and we pursue them with you
Marketplaces that guarantee leads hit their numbers with volume, not quality. We guarantee what we control — placement — and give you the data to turn it into pipeline.
Think of Proven as a targeted network campaign: we guarantee the distribution we control, measure the activity that follows, and help you improve it. Market response depends on your category, offer, pricing, follow-up, and product-market fit — the things only you own.
Treat Proven as one channel in your campaign, not the whole campaign. The vendors who get the most from the network activate it: they use Vendor Insights to see which companies viewed their profile, retarget those accounts, and run their own advertising alongside — so when a buyer comes back ready to purchase, they already know you.
Why this beats the alternatives
Why not just hire someone to work the VCs, PE firms, and banks?
You could. A BD or partnerships hire runs a serious salary plus expenses — and what it buys you is meetings with VC firms, PE firms, and banks. But a partner meeting isn't a sale. These organizations are pitched constantly, and helping every portfolio company or business customer choose vendors is rarely top of mind. They'll take the meeting, say kind things, and may or may not ever recommend you.
You've paid to reach the referral layer — the people one step removed from the buyer. Proven puts you a layer down: in front of the funded companies already inside the network, already spending, already shopping for tools like yours — with their investor's trust already attached.
A BD hire buys you…Proven puts you…
Hard-to-book meetings with VCsIn front of funded companies already shopping
“We'll keep you in mind”Inside the portfolios where your buyers already are
The referral layerThe buyer layer
Attribution that depends on internal processCrossbeam-verified overlap and activity reporting
Months to a first real relationshipLive across 90+ guaranteed VC marketplaces in weeks
If you want to reach venture-funded companies with money to spend who are already inside a network buying services — you want to be in that place. That's Proven.
From offer setup to measurable activity.
01
Qualify the offer
We review your category, ICP, offer, and redemption experience. Only approved offers go live.
02
Launch across the guaranteed network
Your approved offer is published across 90+ participating VC marketplaces for a 12-month campaign. From that moment, when a founder opens their investor's marketplace looking for a tool like yours, your offer is there — next to your logo, on your terms.
03
Track real activity
Vendor Insights shows marketplace activity, identified companies, clicks, lead or redemption events, and downloadable records where available.
04
Verify overlap
Connect Crossbeam or share an approved customer-domain file so we can see where your customer footprint overlaps additional partner portfolios.
05
Pursue expanded distribution
Where overlap and fit are compelling, we make targeted recommendations to additional VC, PE, and bank marketplaces. Each partner decides whether to include you.
Vendor case study
A leading customer support & messaging platform: +120% deal volume, +111% qualified leads.
One vendor in our network — a leading customer support & messaging platform — more than doubled both its monthly deal volume and its qualified lead flow through Proven. Figures are Crossbeam-attributed and shown as relative uplift; the vendor's name is not disclosed under NDA.
Monthly deal redemptions
Monthly qualified leads
One vendor's results. Not a median, benchmark, or promise of future performance.
One guaranteed network. More reach when the fit is proven.
Guaranteed
Guaranteed sponsored network
Partner approval required
Additional recommendation network
100+ additional marketplaces run by VC firms, PE firms, and banks — including some of the world's largest banks, which recommend vendors and run offers for the high-growth companies they bank. Placement is by invitation, earned when we can prove strong ICP fit and verified overlap.
We don't cold-pitch you to VC firms, PE firms, or banks — we show them that companies already inside their portfolios and business networks use you.
60%
Of the top-10 VC firms
200+
Partner programs
65,000+
Venture-backed founders
40,000+
High-growth companies banked by the world's leading banks
6 years
Of attributed data
Public floor figures as of 2026-07-15.
Two ways to fund the same 12-month campaign.
Choose predictable fixed pricing or a lower upfront fee with success-based economics. Both include the same core placement and reporting program.
Fixed fee
From $12,000 / 12 months
A predictable annual campaign cost, no revenue share.
- 90+ guaranteed VC marketplace placements
- 12 months live
- Vendor Insights reporting
- Offer & profile setup
- Overlap review and eligible VC, PE, and bank partner recommendations
Performance-aligned
$5,000 / 12 months + 10% of attributed first-year contracted ACV
Lower upfront spend, plus a 10% share on customers attributed to Proven and contracted within the 90-day window.
- 90+ guaranteed VC marketplace placements
- 12 months live
- Vendor Insights reporting
- Offer & profile setup
- Overlap review and eligible VC, PE, and bank partner recommendations
Under the performance plan, a customer is attributed when a Proven-sourced redemption or introduction is followed by a signed contract within 90 days. Revenue share is 10% of first-year contracted ACV. See attribution terms.
You choose the model. Final pricing is set against the size and quality of your verified overlap — which is exactly what the match report shows.
Get my match reportA network campaign versus building the channel yourself.
DimensionProvenInternal VC partnerships teamTraditional advertising
DistributionOne activation across 90+ guaranteed VC marketplacesRelationships built one firm at a timeBroad reach by platform targeting
Duration12 months liveLong ramp before broad distributionReach stops when spend stops
ReportingMarketplace + account-level reportingDepends on internal processImpressions, clicks and platform leads
ContextPortfolio and investor contextHigh control per relationshipLittle investor or portfolio context
Commercial modelFixed or performance pricingHiring, management, travel and event overheadBought on impressions, clicks or leads
PromisePlacement guaranteed, outcomes notNo distribution guaranteePaid delivery, not commercial outcomes
Use customer overlap without exposing your customer list.
What you share
Customer domains through Crossbeam or an approved CSV file, plus the profile information needed to evaluate fit across VC firm, PE firm, and bank networks.
What Proven sees
The data needed to calculate overlap, produce the report and support agreed attribution.
What partners see
Aggregate fit and overlap evidence used to support a recommendation — not your raw customer list.
Retention and deletion
Your client list is used only for matching, never sold, never shared with partners, and deleted on request within 7 days.
Crossbeam
Recommended for verification and additional recommendations. A mutually approved attribution method is required for performance pricing.
Security
Data is encrypted in transit and at rest.
Real questions, straight answers.
Proven powers the private vendor-and-perks marketplaces that VC firms, PE firms, and banks run for their portfolio companies — 200+ of them, reaching 65,000+ venture-backed founders and 40,000+ banked high-growth companies. As a vendor, you publish one profile and one exclusive offer, and we place it across those marketplaces. When a founder claims your offer, that's a redemption — a warm lead delivered with their investor's trust attached.
Full report = application
Get my full match report — $100.
The full match report is the qualification application. No meaningful overlap? We refund the $100 in full.